Types Of Paper In Catalog Printing & Sandwich Packaging Paper

There are lots of things that are essential to catalog style. The cover page style and the design of your brochure's item pages all play crucial functions in designing a brochure that will bring in brand-new customers and sales.

However none of the important things mentioned above are more crucial than the kind of paper you will choose to print your brochure on. The "feel" of your brochure is necessary to your prospective consumers. The longer they have your brochure in their hands, the more item they will buy. In this article I will review some of the lots of paper options you have to print your catalog on.

You need to decide if the cover will be the exact same paper as the rest of your catalog. In many cases the cover will be of much heavier weight then the interior pages.

2nd you will require to select uncoated or coated paper for printing your brochure. Coated paper is for the glossier layouts and uncoated is more economical, but can still display your items well.

So you have two things to consider first, "Will it be shiny paper or not?", "Will my cover be the same weight as the interior pages of my catalog?"

When you have addressed those 2 concerns the next decision is what the weight of the paper will be. Many brochures choose 60, 70, or 80 lb. weights. It would be 60lb uncoated or layered, 70 lb. Uncoated or covered. 80 pound. Paper normally is just chosen for 80 lb. Weight and above. Likewise, not all paper is determined by weight. Some is measured by thickness or "points".

Now the above is actually over-simplified. There are other kinds of special paper you can select from. There is textured paper, photographic paper, and other more costly paper to pick from if you are offering a high-end or pricey item.

When choosing the paper your brochure will be printed on, there are likewise other considerations. Such as the method of printing you are going to select.

If you are going to have your catalog printed on a hot-set web press, then you can pick uncoated or covered paper. The heat will dry the ink as it prints your catalog. Then the ink air-dries and is absorbed into the paper, if your printer uses a cold-set web press. A cold-set web press can not print on layered paper.

If your printer utilizes a sheet-fed press then you can pick from any of the high quality papers they have available. The same opts for printers that do digital printing.

It will duct tape paper depend a lot on the printer you pick. You need to learn what kind of paper is available and you will want to see samples of the paper to get a much better concept of which one you want to print your brochure on. Likewise ask your printer to suggest the different kinds of paper they believe will duct tape paper be the very best for your catalog.

Here is a list of check here some of the types of paper your printer may have offered for you to select from or might be able to order for you.

Four things figure out the quality of the paper, opacity, surface, ppi, and brightness. (Pounds per inch) Brightness impacts the contrast and luster of the paper. It affects how your text will stand out on the pages of your brochure. Opacity is just how much your ink is noticeable from the back of the page. If a paper is too opaque, your text and images from one page will be seen through onto another page that your customer is trying to read. The surface impacts the feel of the pages and also how your images will look. The lower grade surfaces produce grainier images while high quality surfaces sharpen the look of your images.

Ask your printer to provide you with samples or swatch pamphlets and a catalog for printing your brochure on the different types of paper prior to you decide. You understand what your budget plan is and paper is only one of the expenditures you have to think about.


None of the things discussed above are more essential than the type of paper you will choose to print your brochure on. In this post I will go over some of the many paper choices you have to print your catalog on.

There is textured paper, photographic paper, and other more pricey paper to pick from if you are offering a high-end or costly product.

If you are going to have your catalog printed on a hot-set web press, then you can choose uncoated or layered paper. You require to find out what type of paper is available and you will want to see samples of the paper to get a much better idea of which one you want to print your brochure on.

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